Fima- quiz 2- part 1

A promotional strategy with no cost but effective especially if it is terrible news

A product price worth 1,600 with 20% is a sales promotion -

• TRUE

• FALSE

   Durable goods are industrial goods that are used over an extended period

• TRUE

• FALSE

Companies in different areas of the country or other countries use a pricing strategy

    Goods that are usually purchase frequently

This approach determines consumer reaction to the price set by the company by targeting consumers response

   A pricing strategy is used for products out of season or buying products with free items attached

  customers still need to be made aware of or have no immediate need

    Supermarkets are twice the size of a superstore carrying huge volumes and assorted products -

• TRUE

• FLASE

The store has various brands from menswear to home furnishing