MKTG Group 4 Paper Presentation

MKTG Group 4 Paper Presentation

University

12 Qs

quiz-placeholder

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MKTG Group 4 Paper Presentation

MKTG Group 4 Paper Presentation

Assessment

Quiz

Business

University

Hard

Created by

Unnat Goenka

Used 5+ times

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12 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the expected revenue for the gaming industry in 2021 worldwide?

$29 billion

$2 billion

$106 billion

$393 billion

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of mobile app spending is attributed to gaming?

50%

60%

70%

80%

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the predicted market value for in-app advertising in 2020?

$240 billion

$330 billion

$15 billion

$90 billion

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of game developers use in-app advertising?

94%

13%

47%

66%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How much of the revenue in free games comes via In App Purchases?

75%

15%

95%

45%

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary source of revenue from In App Purchases?

Unlocking levels

Purchasing extra lives

Removing Ads

Buying permanent upgrades

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the average purchase amount for In App Purchases?

$0.50

$4.00

$19.99

$10.99

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