The 4 P's Test

The 4 P's Test

6th - 8th Grade

15 Qs

quiz-placeholder

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The 4 P's Test

The 4 P's Test

Assessment

Quiz

Business

6th - 8th Grade

Practice Problem

Easy

Created by

Desiree Mondy

Used 5+ times

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15 questions

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1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the following is NOT a promotional decision?

Media budget

Public relations

Packaging

Personal selling

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the following is a consideration associated with product?

Naming and packaging products

Determining which PLACE will carry specific products

Deciding when to run a PROMOTION on the product that will be marked down

Creating activities to increase sales of a product

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Place is also described as which of the following?

Market location

Selling venue

Distribution

Establishment

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Decisions about which of the following are associated with promotion?

Personal selling

Product design

Target market

Store location

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

What is the "5th P"?

Peace

Profit

Purple

PEOPLE

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the 4 Ps relates to packaging?

Price

Product

Place

Promotion

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Which of the 4 Ps includes creating a 50-percent-off coupon?

PROMOTION

Profit

Place

Product

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