Persuasive Techniques

Messages that produce strong feelings, such as sadness or pity

(a)  

• Appeal to Emotion
• Snob Appeal
• Bandwagon
• Endorsement

What type of persuasive technique is used? (a)  

• Endorsement
• Bandwagon
• Name calling
• Snob appeal

Who is the target audience in this advertisement? (a)  

• Children
• Animals
• Robots
• Adults

What is the message this ad is hoping to relay to its audience?

• Eat more beef.

• This child loves Tyson chicken so you should too.

• Mccormick's chicken nuggets are better.

• This child hates chicken nuggets, so you should too.

Which persuasive technique means 'relying on the backing of a satisfied customer'? (a)  

• Bandwagon
• Snob appeal
• Name calling
• Testiomonial

What persuasive technique is used in this ad? (a)  

• Snob appeal
• Bandwagon
• Name calling
• Testimonial

Identify the target audience for this ad (a)  

• Parents
• Clowns
• Babies
• Basketball players

Identify the target audience in this ad (a)  

• Athletes
• Parents
• Toddlers
• Teachers

What persuasive technique is used in the ad? (a)  

• Bandwagon
• Testimonial
• Name calling
• Appeal to emotion

What persuasive technique is used in this ad? (a)  

• Plain folks
• Endorsement
• Bandwagon
• Name calling