
A level Chap 19- Product
Authored by Angel Sally
Business
University
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12 questions
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1.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Below are the major factors that determine if a product would sell profitably except
right product
effective promotion
massive place
reasonable price
2.
FILL IN THE BLANK QUESTION
1 min • 1 pt
The image shows which stage does it belong in the product life cycle.
3.
OPEN ENDED QUESTION
3 mins • 1 pt
Define the term 'product life cycle'.
Evaluate responses using AI:
OFF
4.
FILL IN THE BLANK QUESTION
2 mins • 1 pt
The act of company trying to create a distinct place in consumer's mind is called _____
5.
OPEN ENDED QUESTION
5 mins • 1 pt
Identify one unique selling point (USP) possible to be established for this product in your opinion.
Evaluate responses using AI:
OFF
6.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which of the following below most likely to happen at introduction stage of the product life cycle ?
sales growing at peak
high marketing costs
make decent amount of sales
customer fully aware of existing products
7.
FILL IN THE BLANK QUESTION
2 mins • 1 pt
Boston Matrix analysis identify product portfolio by comparing the market share and ____
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