Chapter 5: Authenticity and Professionalism part 1

An example of an above-the-line job is a:

• camera operator

• sound recordist

• director

• entertainment lawyer

What are some of the key elements to consider when putting together a business proposal?

• be clear, be bold, fulfill a need, consider the competition

• be smart, be strong, time yourself, act privileged

• be lean, tell a story, use photos, add a lot of marketing details

• be clever, use timid language, give many examples, include full details on budget

True or False: Distributors are responsible for handling the logistics of sending film prints to accounts.

• True

• False

True or False: Networking is one of the best strategies for getting the word out about your company, meeting with professionals like yourself, and meeting potential clients.

• True

• False

True or False: Most feature films cost more to produce per minute than high-end commercials.

• True

• False

A ________ is a message distributed without charge to raise awareness or change attitudes toward a social issue

• commercial

• infomercial

• PSA

• telegraph

Jobs in audio and video production for people who do not have creative influence over the project.

• Above-the-line

• Middle-of-the-line

• Behind-the-line

• Below-the-line

Unlike many other vocations where one works for the same employer for years at a time, many people working in the field of media production work on a ______________basis.

• yearly

• quarterly

• project to project

• none of the above

When you do enough media projects and you build up this, a number of customers who like your work and will either rehire you or recommend you to other customers.

• client base

• networking

• entrepreneurs

• capitalists

Someone who starts a company or business in order to create a product or provide a service.

• client base

• networking

• entrepreneurs

• capitalists