Chapter 12, Group 6

What is personal selling?

• any form of direct contact between a salesperson and a customer

• selling to yourself

• walking up to random people and selling to them

• i dont know

___associates are often responsible for merchandising, stock keeping, and housekeeping.

What are some activities retail sale associates are responsible for?

"If one item has two benefits to the customer and another item has three, the customer will choose..."?

• the latter

• the one with three benefits

• the second one

• neither

What makes a someone a good salesperson?

____ selling is providing solutions to customers’ problems by finding products that meet their needs.

• consultative

• direct

• regular

• store

the pre-___ is the preparation for the face-to-face encounter with potential customers.

What are the two types of motives? (pick two)

• easy

• rational

• complicated

• emotional

What are some tasks retail sale associates are respondible for?

• cleaning and straightning things up

• adjusting price tickets before an after special sales

• learning where everything is located and how much it is

• arranging displays

___, or the act of sellling over the phone, is the final catergory of personal selling circumstances.