Section B Essay: Media Contexts Warm Up 2

Section B Essay: Media Contexts Warm Up 2

9th - 12th Grade

18 Qs

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Section B Essay: Media Contexts Warm Up 2

Section B Essay: Media Contexts Warm Up 2

Assessment

Quiz

Other

9th - 12th Grade

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c vin

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18 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Fans are helpful in marketing by

Having a strong emotional connection to brand

Knowing the brand lingo

Providing quick market research through social

All of the above

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The process of getting the film into the hands of the theatre chains, broadcasters, video stores, and video on demand (VoD) operators.

platform

production

marketing

distribution

3.

MATCH QUESTION

1 min • 1 pt

Match the following images to the correct marketing media choice:

outdoor

Media Image

Print

Media Image

digital media

Media Image

tv

Media Image

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

Select all the answers that apply to Brand Identity during film production.

Choosing famous actors

Elaborate set design.

Famous director

Interview on a talk show to promote the movie.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

A teenage boy that likes viewing zombie horror movies is considered, which audience type.

niche

mainstream

mainstream and niche

none of the above.

6.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

Select the film industry's marketing techniques used to engage audiences to purchase an online viewing site.

free trial

affordability

multiple platforms to view content

limit the number of family profiles

7.

MULTIPLE SELECT QUESTION

45 sec • 3 pts

Media convergence allows audiences to ......... Select all that apply

Read a book

Create memes of their animals.

View a film on Hulu.

Listen to music on Itunes.

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