All about Netflix

Over the history of Netflix, the company _______ a content catalog that was earlier delivered via mail.

• has maintained

• maintained

• maintains

• was maintained

Netflix was founded in 1997 by Reed Hastings and Marc Randolph _____ a DVD-by-mail service.

• into

• as

• from

• by

The idea came after he was charged a ______ for a movie rental. He wan't happy about this extra payment. He also didn't want to make a trip to rent and to return the DVDs.

• penalty

• late fee

• special fare

• demand

In September 1999 Reed Hastings _______ a subscription-based business model. Although Netflix was unprofitable until the mid-2000s, it survived the dot com bubble.

• has implemented

• implemented

• implements

• had been implementde

Netflex originally offered DVDs via US Postal Service, and had _______ their catalogue online.

• push up

• put up

• added up

• lined up

The company at the time struggled with two fundamental problems in their business model.

• important problems

• minimal problems

• secondary problems

• side problems

For the company to _____ even on the cost of purchasing a DVD to rent-out, they would have to generate 15-20 rentals for each DVD.

• cycle

• odd

• out

• break

Netflix’s response to these problems was reflective of how the management was focused on building a sustainable business model, _______ growing up too fast.

• in order to

• similar to

• instead

• as opposed to

In 2004 Blockbuster finally entered into the online DVD rental space. They also removed their late fees charges. However these two ______ increased costs and reduced revenues.

• changes

• charges

• individuals

• moments

Netflix _____ both sold and rented DVDs by mail, but the sales were eliminated within a year to focus on the DVD rental business.

• initially

• lately

• randomly

• hurriedly