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PRODUCT ADAPTATION

Authored by Mahjabin Yusof

Social Studies

University

Used 22+ times

PRODUCT ADAPTATION
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16 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

Most exported consumer products are adapted in some way to suit the needs of people in different countries.

True

False

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A(n) ________is the complex combination of tangible and intangible elements that distinguishes it from the other entities in the marketplace.

adaptation

product

service

good

3.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

Media Image

The elements of products include

Core product

Tangible product

Intangible product

Augmented product

4.

FILL IN THE BLANK QUESTION

1 min • 2 pts

Selling the product AS IT IS in the international marketplace is called

5.

FILL IN THE BLANK QUESTION

1 min • 2 pts

MODIFYING the products for different countries/regions is called

6.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

The factors that affect adaptation include

The market

The product

The company

The price

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

___________refers to name, term, symbol, sign or design used by a firm to differentiate its offerings from those of its competitors.

Brand

Labelling

Appearance

Country-of-origin

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