Bar and Restaurant Operation Management

Service/Product Bundle ( ၃ ) မျိုး၏ အမည်ကိုရေးပြပါ။

(a)  

Characteristics of Service ဆိုသည့် အဖြေကို အမှန်ရွေးပြပါ။

• Simultaneity

  Intangibility

  Heterogeneity

  Perishability

• Simultaneity

  Tangibility

  Heterogeneity

  Perishability

• Simultaneity

  Intangibility

  Herogeneity

  Perishability

• Simultaneity

  Intangibility

  Heterogeneity

  Inperishability

Augmented produce ၏ အဓိပ္ပါယ်မှာ

• Additional service and Benefit

• Development product service

• Design quality level

• What is buyer really want

Degree of labor intensive meaning ?

• Labor cost > capital cost

• Labor cost < capital cost

• Capital cost = Labor cost

• Labor cost + Capital cost

Degree of customisation is meaning

• Customer intervention > standard

• Standard > Customer intervention

• Standard + Customer intervention

• Standard = Customer intervention

သင်တန်းဆရာ ပြသွားခဲ့သော ယခု ဆလိုက်တွင် ပျောက်နေသော စာသားကို ရေးပြပါ။

(a)  

ယခု ဆလိုက်တွင် ပျောက်နေသော စာသားကိုရေးပြပါ။

(a)  

ယခု ပုံတွင်ပျောက်နေသော စာသားကိုရေးပြပါ။

(a)  

Marketing Plan အစီစဉ် အလိုက် အမှန်ကိုရွေးပါ။

• Marketing Research

  Market Segmentation

  Market Strategies

  Marketing Budget

  Market goal

  Monitoring

• Marketing research

  Market segmentation

  Market goal

  Market Strategies

  Monitoring

  Market Budget

• Marketing research

  Market segmentation

  Market goal

  Market budget

  Market monitoring

a market coverage strategy in which companies decide to ignore market segment differences and go after the whole market with one offer

• Undifferentiated market

• Differentiated market

• Concentrated market