
Pre-Midterm In Marketing
Authored by DINAH ALAGAO
Other
University
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27 questions
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1.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
1. Has become a buzzword in the world of business when the competition to gain market share began among businesses.
Product Orientation
Tourism
Sale Orientation
Marketing
2.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
2. Define as one of the leading industries of the future and marketing plays an integral role in its continuing growth.
Transportation
Tourism
Airline
Food and Beverages
3.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
3. A characteristic of tourism industry which refers to behavioral patterns of the travel market.
Seasonal
Perishable
Intangible
Inseparable
4.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
4. This is one of the characteristics of tourism industry which cannot be separated from the consumer.
Seasonal
Perishable
Intangible
Inseparable
5.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
5. Tourism products cannot be touched, smelled, tasted, felt, nor heard prior to purchase, what characteristics of tourism product is this?
Seasonal
Perishable
Intangible
Inseparable
6.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
6. Refers to not being forward inventory to the next day.
Seasonal
Perishable
Intangible
Inseparable
7.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
7. Involves bringing the products and services to the customers in a best way possible.
Product/Service Management
Distribution
Selling
Promotion
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