Factors influencing consumers

A consumer (someone buying something) may only buy locally grown fruit and vegetables due to (a)   factors.

If a consumer is influenced by animal welfare, how might this affect their purchasing decisions?

Many people are buying new Nike sneakers. So you buy new Nike sneakers. What consumer factor influenced you?

• Social

• Cultural

• Environmental

• Economic

What factor influenced this consumer's choice:

A Year 5 student bought a new band for her Apple watch. She bought a red once because it is her favourite colour.

• Social factors

• Cultural factors

• Personal factors

• Environmental factors

A child bought kinder chocolate with their pocket money because it must be healthy - after all, it says that mum's approve it!

• Social factors

• Psychological factors

• Cultural factors

• Environmental factors