Marketing 1

Marketing 1

Professional Development

10 Qs

quiz-placeholder

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Marketing 1

Marketing 1

Assessment

Quiz

English

Professional Development

Practice Problem

Medium

Created by

Lorena Lomoro

Used 9+ times

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

45 sec • 5 pts

Bulk advertising sent by post is known as ........... .

catalogues

cold calling

mailshots

pop-up adverts

2.

MULTIPLE CHOICE QUESTION

45 sec • 5 pts

........... is a marketing method that consists in randomly phoning prospective customers.

catalogues

cold calling

relationship management

e-mails

3.

MULTIPLE CHOICE QUESTION

45 sec • 5 pts

Customer ........... refers to the systems and processes that companies use to interact with customers.

catalogues

door- to -door

relationship management

pop-up adverts

4.

MULTIPLE CHOICE QUESTION

45 sec • 5 pts

........... selling used to work well for some products and services, such as vacuum cleaners and encyclopedias, but it has now fallen out of favour with many people.

catalogues

door- to -door

social media

e-mails

5.

MULTIPLE CHOICE QUESTION

45 sec • 5 pts

Flicking through ........... is often considered a thing of the past as most people now want to consult websites.

catalogues

door- to -door

social media

e-mails

6.

MULTIPLE CHOICE QUESTION

45 sec • 5 pts

Some people believe that ........... marketing via Youtube, Facebook and other social networking sites will soon replace print and television marketing.

text messaging

door- to -door

social media

e-mails

7.

MULTIPLE CHOICE QUESTION

45 sec • 5 pts

The ever-growing number of mobile phone users has made ........... a popular way to market to customers.

text messaging

door- to -door

word-of-mouth

pop-up adverts

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