La semiotica de la marca
Authored by Martin Quintero
Arts
University
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16 questions
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1.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
La semiótica es la ciencia derivada de la filosofía que estudia prinicipalmente...
Iconos
Gráficos
Signos
Pictografías
2.
MULTIPLE SELECT QUESTION
20 sec • 1 pt
Primeros estudiosos sobre la acuñación del término SEMIOTICA
Joan Costa
Charles Sanders
Norberto Chaves
Ferdinand Saussure
3.
FILL IN THE BLANK QUESTION
30 sec • 1 pt
Es aquello que se percibe por los sentidos y evoca una cosa diferentes de sí misma
4.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Señal natural que relaciona un efecto con una causa...
Símbolo
Significado
Icono
Indicio
5.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Son aquellos signos que logran cierta representación directa de los objetos reales, mediante la imitación
Símbolos
Alegorías
Iconos
6.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Son signos basados en una asociación de pura representación mental, de carácter convencional,
es decir, aceptados socialmente por un grupo o comunidad.
Símbolos
Signos
Iconos
Alegorías
7.
FILL IN THE BLANK QUESTION
20 sec • 1 pt
Es el significado literal o directo de un signo.
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