Graphic Design Principles

What are examples of balance from the Thursday presentation?

• Meditation and Stress

• Crazy and sensible

• Asymmetrical and symmetrical

• Sleep and Wake

_________ describes the visual difference between 2 elements, adds variety and draws focus

• Negative Space

• Dominance

• Emphasis

• Contrast

Controlling viewer focus

• Dominance

• Emphasis

• Alignment

• Proximity

Controlling viewer focus

• Dominance

• Emphasis

• Alignment

• Proximity

If birds of a feather flock together then you should also group like information according to this principle

• Alignment

• Proximity

• Hierarchy

• Variety

PARC stands for

• Paper

  Art Supplies

  Recorder

  Computer

• Did Mrs D mention this?

• Proximity

  Alignment

  Repetition

  Contrast

• Perhaps

  Adobe

  Regulates

  Creativity

There are 2 types of space in graphic design

• Outer and inner

• Space is a construct

• Flat

  3D

• Positive

  Negative

How can you UNIFY your design?

• Repeat a color

• Repeat a shape

• Repeat a font

• All of these

Why does typography matter?

• Determines visual appeal

• Entices viewer to read text

• It doesn't

• Should be easy to read