Business Concepts Quiz

What is the process of identifying, anticipating, and satisfying customer needs and wants?

• Production

• Marketing

• Finance

• Entrepreneurship

Which of the following is NOT a marketing strategy?

• Product Differentiation

• Market Segmentation

• Cost Leadership

• Profit Maximization

What is the financial statement that shows a company's revenues and expenses over a period of time?

• Balance Sheet

• Income Statement

• Cash Flow Statement

• Statement of Retained Earnings

Which of the following is a characteristic of an entrepreneur?

• Risk-averse

• Innovative

• Hierarchical

• Conservative

What is the process of planning, organizing, and controlling financial resources to achieve organizational goals?

• Marketing

• Finance

• Entrepreneurship

• Management

Which of the following is NOT a source of financing for a business?

• Equity Financing

• Debt Financing

• Venture Capital

• Product Differentiation

What is the term for the total value of a company's outstanding shares of stock?

• Market Capitalization

• Net Income

• Gross Profit

• Return on Investment

Which of the following is a characteristic of a successful entrepreneur?

• Fear of Failure

• Lack of Persistence

• Adaptability

• Resistance to Change

What is the process of bringing a new product or service to market?

• Marketing

• Finance

• Entrepreneurship

• Product Development

Which of the following is NOT a financial ratio?

• Return on Investment

• Gross Profit Margin

• Market Segmentation

• Current Ratio