MKT P2

MKT P2

University

•

35 Qs

quiz-placeholder

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MKT P2

MKT P2

Assessment

Quiz

•

English

•

University

•

Practice Problem

•

Easy

Created by

Joyce Macatlang

Used 6+ times

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35 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

value that is put to a product or service

price

marketing

upward

downward

Answer explanation

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

is the exchange of benefits and costs between a customer and company

price

marketing

upward

downward

Answer explanation

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

4ps are mostly focused

price

outward

upward

downard

Answer explanation

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

FORMULA OF PRICE

SP= UC×MP+UC

SP= UC+MP+UC

SP= UC×MP×UC

SP= UC+MP÷UC

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

is the exchange of benefits and costs between a customer and company those goods, doing it all as efficiently and profitably as possible

Distribution Channel

Logistics

Push and Pull

Push

Pull

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

coordinating the flow of all those goods and services and information throughout the channel and among the channels members

Distribution Channel

Logistics

Push and Pull

Push

Pull

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

refer to whether the manufacturer targets consumers or its channel partners with its marketing communications.

Distribution Channel

Logistics

Push and Pull

Push

Pull

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