Future Marketer

Among the given options which one is not a marketing orientation /philosophy?

• Production Concept

• Selling Concept

• Societal Concept

• Supplier Concept

Among the given options which match best with the practice adopted " Aggressive Promotions"?

• Production Concept

• Selling Concept

• Societal Concept

• Marketing Concept

Which one is not belong to 4A's approach in marketing?

• Availability

• Adoptability

• Acceptability

• Awareness

Is Marketing & Selling same?

• YES

• NO

• CAN'T SAY

"Make the competition irrelevant" is a part of which  strategy?

• Red Ocean strategy

• Blue Ocean Strategy

• Focus strategy

• None of the above

"Mc Donald, KFC & Dominos generally follow which form of business expansion strategy?

• Licensing

• Joint Venture

• Franchise

• None of the above

Which is not a part of primary activities in Value Chain?

• Procurement

• Operation

• marketing & sales

• None of the above

Which is a part of supporting activities in Value Chain?

• Human Resource Management

• Operation

• Marketing & Sales

• Service

The Organization's statement that defines its reason of existence?

• Vision statement

• Mission statement

• Strategic statement

• All of the above

BCG matrix takes in to account......

• Market share & Market growth rate

• Market competition & Market share

• Relative market share & Market growth rate

• None of the above