Digital Marketing

John is starting an online business and is researching different types of e-commerce. Which of the following is NOT a type of e-commerce he should consider?

• B2B (Business-to-Business)

• B2C (Business-to-Consumer)

• C2B (Consumer-to-Business)

• B2E (Business-to-Employee)

Imagine you are starting an online business and you need a platform to sell your products. Which of the following would be an example of a third-party e-commerce platform you could use?

• Shopify

• Amazon

• eBay

• All of the above

John owns a small bakery. He is considering moving his business online. Which of the following could be a potential disadvantage of this move?

• His bakery could reach customers beyond his local area

• He might face higher operational costs due to website maintenance and online marketing

• Customers might trust his business more because of its online presence

• His business could scale up more easily with online sales

Imagine you are running an online store. Which of the following would be an example of a strategy you could use to keep your customers coming back?

• Implementing a loyalty program where customers earn points for every purchase

• Hosting flash sales where products are heavily discounted for a short period of time

• Using pop-up ads to advertise your products

• Offering one-time discounts to first-time customers

Imagine you are developing an e-commerce website for a client. Why would you implement responsive web design?

• To enhance the security of the website

• To optimize the checkout process for the customers

• To ensure a consistent user experience across different devices like smartphones, tablets, and desktops

• To efficiently track and display customer reviews and ratings

Imagine you are starting a small business and want to leverage a social commerce platform for selling your products. Which of the following would be an example of such a platform?

• Facebook Marketplace

• PayPal

• Google AdWords

• WordPress

You are starting a new online business and you need to set up an "E-commerce" platform. What does "E-commerce" stand for?

• Electronic Computer

• Electronic Communication

• Electronic Commerce

• Energetic Community

John is studying different types of E-commerce for his business class. He came across B2B (Business-to-Business), C2C (Consumer-to-Consumer), G2C (Government-to-Consumer), and P2P (Peer-to-Peer). However, he is unsure which one is NOT a type of E-commerce. Can you help him?

• B2B (Business-to-Business)

• C2C (Consumer-to-Consumer)

• G2C (Government-to-Consumer)

• P2P (Peer-to-Peer)

Which of the following is an example of a B2C (Business-to-Consumer) E-commerce transaction?

• IBM purchasing computer chips from Intel

• John selling his handmade wooden toys on Etsy

• Mike selling his old bicycle to his neighbor, Steve

• The Department of Defense procuring military equipment from Lockheed Martin

John wants to sell his old iPhone on the internet. Which of the following scenarios best describes this situation?

• John buys a new book from Amazon

• John's company purchases office supplies from Staples

• John sells his iPhone to Mike through eBay

• A government agency buys software from Microsoft