R094 Creative iMedia TA 2.1

What is the purpose of a visual identity?

• To attract customers

• To communicate brand values

• To create a consistent brand image

• To increase sales

What are the three main categories for brand positioning?

• Budget, mid-range, high-end

• Economy, luxury, premium

• Affordable, exclusive, premium

• Low-cost, average, high-cost

What is the purpose of alignment in graphic design?

• To create balance and symmetry

• To draw attention to the main focus point

• To make the page easy to read

• To convey a certain mood or feeling

What is typography in graphic design?

• The use of color schemes

• The arrangement of elements on a page

• The choice of fonts and text styles

• The positioning of images and graphics

What do Pantone and NCS represent in graphic design?

• Different types of graphic design software

• Popular graphic design trends

• Specific color systems

• Famous graphic design agencies

What is the purpose of white space in a digital graphic?

• To separate different elements

• To create a minimalist design

• To highlight important information

• To add visual interest

What are some characteristics of bitmap/raster images?

• Made up of individual pixels

• Can be resized without loss of quality

• Supports unlimited colors

• Commonly used in vector graphics

What is the lowest color depth for a bitmap image?

• 16 colors

• 256 colors

• Thousands of colors

• Millions of colors

What is the purpose of a visual identity?

• To attract customers

• To communicate brand values

• To create a consistent brand image

• To increase sales

What are the three main categories for brand positioning?

• Budget, mid-range, high-end

• Economy, luxury, premium

• Affordable, exclusive, premium

• Low-cost, average, high-cost