Ch.7 Review

Radio, television, and the Internet are examples of mass media

• True
• False

Television networks bid for the right to distribute sports programming for various professional leagues

• True
• False

For our current generation, for a product or service to be successful, customers must be able to obtain the product or service when and where they want it.

• True
• False

There are two major channels of distribution for sports and entertainment events-live and via media

• True
• False

_________ are types of delivery systems for delivering sports and entertainment events

• Cartel
• Platform
• Broadband
• Mass Media

A ___________ is a combination of independent business formed to regulate production, pricing, and marketing of a product.

• Platform
• Cartel
• Logistics
• Mass Media

_________ occurs when a movie is distributed nationally to a thousand or more theaters at the same time

• Wide Release
• Narrow Release
• Mass Media
• Broadband

Technology apps use a feature called _________ search that reviews your private data to provide you with answers to questions it anticipates you will ask.

• Platforms
• Broadband
• Predictive
• Guess

New technologies that change existing forms of communication channels are called

• Large Area Networks
• Jailbreak Network
• Disruptive Technologies
• Smart Technologies

The channels of __________ include all of the businesses through which products or services pass on the way to the consumer.

• logistics
• distribution
• broadband
• venue