Marketing
8th Grade
•12 Qs
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Marketing
Quiz
•
Business
•
8th Grade
•
Practice Problem
•
Medium
Standards-aligned
William Tritt
Used 26+ times
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12 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
How is marketing different than advertising?
It is the same thing.
Advertising is one component of marketing.
Marketing is one component of advertising.
Advertising is for products, marketing is for services.
Tags
130.132
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
True or False: The Marketing Mix is also called the Four P's.
True
False
Tags
130.132
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A target market can be described as the
direction the market is headed
group of customers the business seeks to attract
way a business draws its customers
sample of the market
Tags
130.132
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Identifying your target market makes it easier and more cost effective to ______.
appeal to everyone
sell your products to the masses
reach your potential customers
push away unnecessary customers
Tags
130.132
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Items that don’t wear out quickly; they last a long time (i.e. three years as a rule of thumb), like trains, planes and cars, TVs, smartphones, and soccer balls.
Durable Goods
Non-durable Goods
Services
Private enterprise system
Tags
130.132
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Items that are quickly consumed; they only last a short period of time, like fast food, coffee, shampoo, and deodorant.
Private Enterprise System
Services
Durable Goods
Non-durable Goods
Tags
130.132
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Informing potential customers that a product or service exists, and the results they should expect from using it
Promotion
Information
Experiences
Price
Tags
130.132
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