SMM 6

SMM 6

10th Grade

30 Qs

quiz-placeholder

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SMM 6

SMM 6

Assessment

Quiz

Other

10th Grade

Hard

Created by

Hui Cheng Lau

Used 1+ times

FREE Resource

30 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

May is interested to learn some tips on Cantonese culinary skills. She should look up some e-books from

Facebook

LinkedIn

Pinterest

Twitter

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

When one logs in to the Singtel website, he or she will be automatically prompted to the service of Ask Shirley . Shirley is known as a

mascot

chatbot

spokesman

service ambassador

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Shu Ling s supervisor instructed her to use social listening for customer profiling. It means she will need to

conduct a survey online.

ring up customers for interviews.

hold a social event with customers.

check consumer reviews and conversations on social media.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A YouTube view is not recorded until the viewer has been watching for

15 seconds.

30 seconds.

45 seconds.

60 seconds.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The 4Ps of marketing are referring to Product, Price, Promotion and

People

Performance

Place

Public

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Albert wrote a book and got it copyrighted. He could enjoy the exclusive right EXCEPT

publishing his book.

reproducing his book.

communicating his book to the public.

stopping readers from buying his book.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Tang Choon Keng, the founder of CK Tang, used to carry his goods in a tin trunk and sold them from house to house, the business channel then is regarded as

business-to-business.

business-to-consumer.

consumer-to-business.

consumer-to-consumer.

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