RFM Analysis

RFM Analysis

Professional Development

5 Qs

quiz-placeholder

Similar activities

Supply-PKT-Dec-1

Supply-PKT-Dec-1

Professional Development

10 Qs

Approach to Proteinuria Hematuria

Approach to Proteinuria Hematuria

Professional Development

10 Qs

Genshin quiz

Genshin quiz

Professional Development

10 Qs

NSOT - Quiz Kasir

NSOT - Quiz Kasir

Professional Development

10 Qs

Training Invited List

Training Invited List

Professional Development

10 Qs

PKT_Week_3_HH_Jun22

PKT_Week_3_HH_Jun22

Professional Development

10 Qs

Drive Thru Lane Sensor

Drive Thru Lane Sensor

University - Professional Development

10 Qs

Quality Online Quiz Bee Challenge

Quality Online Quiz Bee Challenge

Professional Development

10 Qs

RFM Analysis

RFM Analysis

Assessment

Quiz

Other

Professional Development

Practice Problem

Hard

Created by

Ehsan Abdollahzadeh

FREE Resource

AI

Enhance your content in a minute

Add similar questions
Adjust reading levels
Convert to real-world scenario
Translate activity
More...

5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does RFM stand for?

Recency, Frequency, Monetary

Retention, Feedback, Marketing

Revenue, Forecast, Metrics

Research, Focus, Measurement

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

RFM analysis is used by marketing people for customer segmentation based on:

Transaction history

Demographic information

Social media activity

Geographical location

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which factor of RFM analysis measures how recently a customer made a purchase?

Recency

Frequency

Monetary

Retention

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which factor of RFM analysis measures how often a customer makes purchases?

Recency

Frequency

Monetary

Retention

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which factor of RFM analysis measures how much a customer spends?

Recency

Frequency

Monetary

Retention

Access all questions and much more by creating a free account

Create resources

Host any resource

Get auto-graded reports

Google

Continue with Google

Email

Continue with Email

Classlink

Continue with Classlink

Clever

Continue with Clever

or continue with

Microsoft

Microsoft

Apple

Apple

Others

Others

Already have an account?