Design Principles

What is typography?

• Typography is a form of ancient hieroglyphics

• Typography is the art and technique of arranging type to make written language legible, readable, and appealing when displayed.

• Typography is a type of dance

• Typography is the study of rocks and minerals

What is the primary purpose of color theory in design?

• To confuse the audience with clashing colors

• The primary purpose of color theory in design is to understand how colors work together, evoke emotions, and create visual harmony in a design.

• To make designs look boring and unappealing

• To limit creativity and expression in design

Explain the concept of grid layout in design.

• Grid layout refers to the arrangement of elements randomly on a page

• Grid layout is a type of gardening technique

• Grid layout in design refers to the arrangement of elements on a page using a grid system, which helps to create a balanced and organized layout. It involves dividing the space into columns and rows to align and position content.

• Grid layout involves using only one column and one row for content

What is visual composition and why is it important in design?

• Visual composition is only important in music, not in design

• Visual composition refers to the arrangement of elements within a design to create a harmonious and balanced visual experience. It is important in design because it helps to guide the viewer's eye, create a sense of order, and communicate the intended message effectively.

• Visual composition is irrelevant in design

• Visual composition is the process of adding color to a design

How does visual hierarchy help in creating effective designs?

• Visual hierarchy has no impact on design effectiveness

• Visual hierarchy only confuses the viewer

• Visual hierarchy helps in guiding the viewer's attention, organizing information, and creating a sense of order and importance.

• Visual hierarchy is only important for text-heavy designs

What are the different types of typography?

• Bold, Italic, Underline, Strikethrough

• The different types of typography include serif, sans-serif, script, display, and monospaced.

• Times New Roman, Arial, Calibri, Verdana

• Capital letters, Lowercase letters, Numbers, Symbols

How do complementary colors work in color theory?

• Complementary colors are colors that create a harmonious effect when used together

• Complementary colors are pairs of colors that, when combined, cancel each other out. This means that they produce a grayscale color like white or black. In the traditional color wheel, the complementary color to a primary color can be found by mixing the other two primary colors.

• Complementary colors are colors that have the same hue but different saturation and brightness

• Complementary colors are colors that are next to each other on the color wheel

Explain the importance of grid layout in web design.

• Grid layout is not important in web design

• Grid layout makes the website look messy and disorganized

• Grid layout is important in web design because it helps to create a consistent and organized structure for content, improves the overall user experience, and makes the website responsive to different screen sizes.

• Grid layout does not affect the user experience

What are the key elements of visual composition?

• The key elements of visual composition include smell, taste, and sound.

• The key elements of visual composition include line, shape, form, texture, color, and space.

• The key elements of visual composition include temperature, pressure, and density.

• The key elements of visual composition include grammar, punctuation, and spelling.