XII Advertising Forms
Authored by AKSHATA BHOLE
Journalism
12th Grade
Used 2+ times
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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the purpose of institutional advertising?
To directly sell a product
To compare with other brands
To promote the image of the company
To advocate for social causes
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is another name for public service advertising?
Social media advertising
Social awareness advertising
Commercial advertising
Advocacy advertising
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the main aim of advocacy advertising?
To advocate for social causes
To influence public opinion on important matters
To promote a specific product
To compare with other brands
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the purpose of comparative advertising?
To advocate for social causes
To directly sell a product
To compare with other brands
To promote the image of the company
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is cooperative advertising?
When a company promotes its image
When two businesses share cost of advertising by advertising together
When a company advocates for social causes
When a company directly sells a product
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the advantage of direct mail advertising for start-ups?
It is not effective
It can create awareness and interest in a new product
It is not personal
It is not testable
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the purpose of point-of-purchase advertising?
To induce impulsive buying
To compare with other brands
To directly sell a product
To promote the image of the company
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