Chap 3 (T/F)

The national culture helps determine the criteria by which managers are evaluated.

• True

• False

Attitude toward time is the cultural characteristic that probably presents the most adaptation problems for Americans overseas.

• True

• False

The demonstration effect is the result of the backward-bending labor supply curve.

• True

• False

Generally, the greater the difference between an old and a new method or product, the easier it is for the firm to gain acceptance of a change.

• True

• False

According to Hofstede, power distance is the extent to which members of a society accept the unequal distribution of power among individuals.

• True

• False

If the business person can figure out the basic pattern of the culture, he or she will find it hard to interact with foreign clients and colleagues.

• True

• False

It is not necessary to get to know about social and business etiquette and current affairs when approaching a foreign market.

• True

• False

When doing business across cultures, marketers must be established as simpatico, worthy of business and dependable in the long run.

• True

• False

An interpreter is not needed when one of the parties speaks the other’s language.

• True

• False

Fads, styles and food belong to deep culture.

• True

• False