Typography midterm review

The space located between individual letters of a word

• X Height

• Baselines

• 
  Kerning

• 
  Leading

The upward tail on letters like h, l, t, b, d, and k

• 
  Type Size

• Descender

• Counter

• 
  Ascender

This type does not have extensions or strokes on the ends of the letters and are used heavily for labeling, headlines and titles.

• Type Alignment

• Serif

• Script, symbols and decorative type

• 
  San-Serif

This type has extensions or strokes on the ends of the letters. Times New Roman is a perfect example of this.

• Type Alignment

• Serif

• 
  San-Serif

• 
  Script, symbols and decorative type

Serif or Sans Serif?

Serif or Sans Serif ?

Serif or Sans Serif font?

Which font tends to work better as body text in printed materials, such as textbooks, newspapers and novels?

Circle one ascender on the word shown

Circle one desender on the word to the right