ILV / PLV
12th Grade
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ILV / PLV
Quiz
•
Business
•
12th Grade
•
Practice Problem
•
Medium
Franck JALAIS
Used 2+ times
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10 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
L’ILV a un ou des objectifs :
conatifs
affectifs
cognitifs
2.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
LA PLV a un ou des objectifs :
conatifs
affectifs
cognitifs
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
L’étiquette prix est considérée comme un support :
d’ILV
de PLV
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La PLV promotionnelle est :
permanente
éphémère
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Le robot d’accueil :
n’est qu’un gadget
est un outil accompagnant le client dans le processus d’achat
6.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
La digitalisation permet :
l’optimisation du parcours client
l’amélioration de l’expérience client
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La fiche technique et la fiche conseil ont les mêmes objectifs
Vrai
Faux
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