
4 Ps of Marketing Quiz
Quiz
•
Business
•
8th Grade
•
Practice Problem
•
Medium
Andrew Hallonquist
Used 2+ times
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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What are the 4 Ps of Marketing?
Positioning, Packaging, Publicity, Profit
Product, Price, Place, and Promotion
Planning, Production, Packaging, Publicity
People, Process, Performance, Profit
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Define the concept of 'Product' in the 4 Ps of Marketing.
The people involved in selling a product
The price at which a product is sold
Goods or services offered by a company
The process of promoting a product
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Explain the importance of 'Price' in the marketing mix.
Price is only important for luxury products
Price is irrelevant in the marketing mix
Price has no impact on consumer behavior
Price plays a crucial role in determining the perceived value of the product or service and influences consumer behavior.
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How does 'Place' or distribution play a role in marketing?
It plays a crucial role in ensuring that the product is available to the right customer at the right time and place.
It has no impact on marketing
It is only important for small businesses
It only matters for online businesses
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Discuss the significance of 'Promotion' in the marketing strategy.
Promotion is only relevant for online marketing
Promotion has no impact on marketing strategy
Promotion plays a significant role in creating awareness and driving sales for a product or service.
Promotion is only important for small businesses
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Provide an example of a product and analyze how each of the 4 Ps of Marketing is applied to it.
A smartphone - Product, People, Process, Physical evidence
A book - People, Process, Physical evidence, Price
A car - Product, Price, Place, Promotion
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the difference between 'Product' and 'Place' in the marketing mix?
Location where the product or service is made available to the customers
The product is the physical item that is being sold
Place refers to the advertising and promotion of the product
Product is the price at which the item is being sold
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