EXAM QUESTIONS

what key strategies can businesses employ to build and maintain a strong and memorable brand image?

• Brand

• company

• strategy

• Goal

How does embracing authenticity and being true to oneself contribute to personal growth, resilience, and positive relationships (CAPITAL LETTER)

A brand is a set of visual assets,

_______choices, and other resources

that combine to form a cohesive

image.

• Stylist

• Stylistic

• Priority

How can businesses develop and implement a comprehensive

• Brand Identity

• Brand Marketing

• Brand Strategy

Networking isn't about selling

yourself; it's about connecting with people who share your

passions and goals. Focus​ on building relationships, not

pitching​

• REFRAME YOUR MINDSET

• START SMALL

How does a well-defined brand identity contribute to a company's overall image and market perception, and what are the key elements and considerations in creating a distinctive?

• Brand Strategy

• Brand Identity

• Brand Marketing

What role does strategic brand marketing play in influencing consumer behavior and fostering

• Brand Marketing

• Brand Strategy

• Brand Marketing

How crucial is the process of accurately identifying and understanding your target audience for a successful marketing strategy

• IDENTIFY YOUR AUDIENCE

• RESEARCH YOUR COMPETITORS

• CREATE YOUR BRAND STORY

Conduct competitor

research to get a better

idea of how to cultivate a

unique niche.

• IDENTIFY YOUR AUDIENCE

• RESEARCH YOUR COMPETITORS

• DEFINE YOUR BRAND PURPOSE

what strategies can businesses employ to articulate and communicate their effectively in the marketplace

• IDENTIFY YOUR AUDIENCE

• DEFINE YOUR BRAND'S PURPOSE AND POSITION

• RESEARCH YOUR COMPETITORS