Consumer Behaviour Quiz

What are the psychological factors that influence consumer purchasing decisions?

• Color, size, and shape

• Weather, time of day, and location

• Price, availability, and quality

• Perception, motivation, attitudes, and beliefs

How do social factors impact consumer buying behavior?

• Social factors have no impact on consumer buying behavior

• Values, beliefs, and attitudes have no connection to consumer buying behavior

• Social factors shape values, beliefs, and attitudes

• Consumer buying behavior is only influenced by individual preferences

Explain the role of cultural factors in influencing consumer purchasing decisions.

• Consumer purchasing decisions are only influenced by economic factors

• Cultural factors have no impact on consumer purchasing decisions

• Cultural factors influence consumer preferences, perceptions, and behaviors.

• Cultural factors only influence consumer purchasing decisions in certain regions

What is the significance of personal factors in consumer behavior?

• Consumer behavior is only influenced by external factors

• Personal factors only affect consumer behavior in certain situations

• Personal factors have no impact on consumer behavior

• Personal factors influence consumer behavior by shaping individual preferences and decision-making processes.

Discuss the impact of economic factors on consumer purchasing decisions.

• Consumer purchasing decisions are completely random and not influenced by any external factors.

• Economic factors have a significant impact on consumer purchasing decisions.

• Consumer purchasing decisions are only influenced by social factors.

• Economic factors have no impact on consumer purchasing decisions.

How do situational factors influence consumer buying behavior?

• By causing an increase in consumer savings

• By affecting their perception, decision-making process, and purchase intentions.

• By having no impact on consumer behavior

• By influencing the weather

Explain the concept of perception and its influence on consumer purchasing decisions.

• Perception is the same as reality and does not impact consumer purchasing decisions

• Perception only influences consumer purchasing decisions for luxury items

• Perception has no impact on consumer purchasing decisions

• Perception refers to how individuals interpret and make sense of the information they receive from the environment. It influences consumer purchasing decisions by shaping their attitudes, beliefs, and preferences towards products and brands.

Discuss the role of motivation in consumer behavior and purchasing decisions.

• Consumer behavior is solely influenced by external factors

• Purchasing decisions are random and not influenced by motivation

• Motivation drives individuals to fulfill their needs and desires through the products or services they choose to buy.

• Motivation has no impact on consumer behavior

What are the different types of consumer attitudes and how do they affect purchasing decisions?

• Fast, slow, and medium attitudes

• Happy, sad, and angry attitudes

• Positive, negative, and neutral attitudes

• Red, blue, and green attitudes

Explain the influence of reference groups on consumer behavior and purchasing decisions.

• Reference groups have no impact on consumer behavior

• Consumers always make purchasing decisions based on personal preferences

• Reference groups provide social norms, values, and expectations that influence individual choices.

• Reference groups only influence purchasing decisions for certain products