Media Messages (VA SOL: 6.3 a-c)

What is the purpose of using emotional appeal in advertising techniques?

• To create a sense of urgency and pressure the audience into making a quick decision

• To connect with the audience on an emotional level and influence their purchasing decisions.

• To confuse the audience and discourage them from making a purchase

• To provide factual information and statistics to the audience

Tags

CCSS.RI.5.8

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8

How can media bias affect the way news is reported?

• Media bias has no impact on the way news is reported

• Media bias can affect the way news is reported by influencing the selection of stories, the framing of those stories, and the omission of important information.

• Media bias results in more accurate and balanced reporting

• Media bias only affects the entertainment section of news

Tags

CCSS.RL.5.6

Name three types of media platforms.

• Broadcast media

• Social media, news media, entertainment media

• Print media

• Digital media

Discuss one positive impact of media on society.

• Media promotes violence and negative behavior in society.

• Media encourages materialism and consumerism in society.

• Media can educate and inform the public about important issues and events.

• Media spreads misinformation and fake news to the public.

Tags

CCSS.RI.5.7

CCSS.RI.6.7

CCSS.RI.7.7

CCSS.RL.6.7

CCSS.RL.7.7

What does it mean to be media literate?

• To be media literate means to have the ability to access, analyze, evaluate, and create media in various forms.

• To be media literate means to create media without considering its impact on the audience

• To be media literate means to have limited access to different forms of media

• To be media literate means to only consume media without questioning its credibility

Tags

CCSS.RI.6.7

CCSS.RI.7.7

CCSS.RL.5.7

CCSS.RL.6.7

CCSS.RL.7.7

What is the difference between product placement and traditional advertising?

• Product placement is more subtle and integrated into the content, while traditional advertising is more overt and separate from the content.

• Product placement is cheaper than traditional advertising

• Product placement is always more effective than traditional advertising

• Product placement is only used in movies, while traditional advertising is used in all types of media

Tags

CCSS.RI.5.5

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.7.8

How can individuals identify and analyze media bias?

• By ignoring the language used in the media

• By assuming all sources are unbiased

• By comparing multiple sources, being aware of the language used, checking for factual accuracy, and considering the potential biases of the source.

• By only relying on one source for information

Tags

CCSS.RL.5.6

Explain the concept of media convergence.

• Media convergence is the merging of traditional media with digital media, resulting in new forms of media content and distribution.

• Media convergence is the separation of traditional media from digital media, resulting in distinct forms of media content and distribution.

• Media convergence is the concept of traditional media and digital media remaining completely separate, with no impact on forms of media content and distribution.

• Media convergence is the process of traditional media replacing digital media, resulting in the decline of new forms of media content and distribution.

Tags

CCSS.RI.5.7

CCSS.RI.6.7

CCSS.RL.5.7

CCSS.RL.6.7

CCSS.RL.7.7

Discuss one negative impact of media on society.

• Increase in violence and aggression

• Promotion of unrealistic beauty standards

• Spread of misinformation and fake news

• Erosion of privacy and personal boundaries

Tags

CCSS.RI.5.7

CCSS.RI.6.7

CCSS.RL.5.7

CCSS.RL.6.7

CCSS.RL.7.7

Why is it important for individuals to be critical consumers of media messages?

• To avoid misinformation, manipulation, and bias, and to make informed decisions and form their own opinions.

• To never question the accuracy of media messages

• To be easily swayed by media messages

• To blindly trust everything they see

Tags

CCSS.RI.5.7

CCSS.RI.6.7

CCSS.RI.7.7

CCSS.RL.6.7

CCSS.RL.7.7