Typography

What is typography primarily concerned with?

• The grammar and punctuation of text

• The printing process of text

• The style or appearance of text

• The history of written language

What type of fonts are known for their little strokes called serifs?

• Display fonts

• Sans serif fonts

• Serif fonts

• Script fonts

Which fonts are considered more modern and clean?

• Serif fonts

• Display fonts

• Sans serif fonts

• Script fonts

For what type of text are display fonts best suited?

• Long paragraphs

• Titles and headers

• Footnotes

• Emails

What reputation do fonts like Comic Sans, Curlz, and Papyrus have?

• Modern and trendy

• Classic and timeless

• Outdated and overused

• Formal and professional

What is the recommended limit on the number of different fonts to use in a single project?

• One or two

• Three to five

• Exactly one

• As many as needed

What is 'leading' in typography?

• The overall space between characters

• The space between specific characters

• The space between lines of text

• The alignment of text

What does 'tracking' refer to?

• The space between lines of text

• The space between specific characters

• The overall space between characters

• The alignment of text

What is the purpose of establishing hierarchy in typography?

• To use as many fonts as possible

• To increase the font size

• To guide the reader's eye to the most important elements

• To make the text look more attractive

What should you do if a font has 'bad kerning'?

• Adjust the leading

• Increase the tracking

• Use it only for small text

• Choose a different font