SWOT Analysis Quiz

What does SWOT stand for?

• Strengths, Weaknesses, Opportunities, Trends

• Strengths, Weaknesses, Opportunities, Threats

• Success, Weaknesses, Options, Tactics

• Situation, Weaknesses, Obstacles, Threats

Which of the following is NOT an internal factor considered in a SWOT analysis?

• Brand reputation

• Financial resources

• Market trends

• Team skills

An example of a "Strength" in a SWOT analysis could be:

• Lack of marketing budget

• Strong customer loyalty

• Government regulations

• New competitor entering the market

When identifying "Opportunities" in a SWOT analysis, you should consider:

• Internal resources and capabilities

• External factors that could hinder your progress

• Both internal and external factors

• Neither internal nor external factors

The main purpose of a SWOT analysis is to:

• Evaluate past performance

• Identify areas for improvement

• Develop future strategies

• Assign blame for failures