Data

What is the purpose of analysing market trends in organisations?

• To create new data

• To identify patterns which inform decisions

• To reduce the amount of data used

• To increase system storage requirements

Which of the following is NOT a reason why organisations need data and information?

• User monitoring

• Targeted marketing

• To increase operational costs

• Informed decision making

What are common formats of data you need to be aware of for paper 2?

• JSON, fixed-width text file, CSV, ASCII, XML

• PDF, DOCX, PPT, XLSX, TXT

• MP3, MP4, WAV, AVI, MOV

• JPEG, PNG, GIF, BMP, TIFF

Which of the following is a data type?

• Color

• Boolean

• Height

• Weight

How is transactional data generated?

• Through manual calculations

• By conducting surveys

• Through purchases

• By using social media

Which of the following is NOT a feature or function of data systems important to organisations?

• Data wrangling (structure, clean, enrich, validate, output)

• Core functions (input, search, save, integrate, organize (index), output, feedback loop)

• Data visualisation (graphs/charts, data tables, reports, infographics)

• Data encryption (security, privacy, access control)

What is the purpose of business information tools like business intelligence software, financial planning and analysis, and Customer Relationship Management (CRM)?

• To organise data

• To analyse and interpret business information

• To create visual representations of data

• To ensure data security

Which of the following is NOT a type of data model used by organisations to organise data?

• Conceptual data model

• Logical data model

• Hierarchical database model

• Distributed data model

Which of the following is NOT one of the 'Six Vs' that determine how data is gathered and maintained?

• Volume

• Velocity

• Veracity

• Visualisation

What is the role of metadata classification in data management?

• To determine how data is gathered and maintained

• To define the meanings of data

• To ensure data security and privacy

• To analyse and interpret business information