
2.3 Working With the User's Mental Model
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World Languages
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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a mental model?
A model of the human brain
A model of how the world works based on personal experience
A model of the solar system
A model of the internet
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is an example of a discrepancy in mental models mentioned in the text?
Apples being in the fruit section of a supermarket
Tomatoes being in the salad aisle of a supermarket
Oranges being in the dairy section of a supermarket
Bananas being in the meat section of a supermarket
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the purpose of card sorting in understanding users' mental models?
To validate the effectiveness of the website's design
To create a draft information architecture
To reflect the terminology that the audience actually uses
To organize content based on the site owner's mental model
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How can understanding users' mental models impact conversion?
By shaping products and services to create a more relevant experience
By limiting the availability of products and services
By increasing the price of products and services
By reducing the quality of products and services
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the main factor when choosing a hotel according to the text?
The availability of room service
The number of stars the hotel has
The color of the hotel rooms
Accessibility to key attractions
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the purpose of a closed card sorting exercise?
To create a draft information architecture
To reflect the terminology that the audience actually uses
To validate whether the top-level information architecture matches the user's mental model
To organize content based on the site owner's mental model
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How can matching people's mental model make a website more attractive?
It will make the website less user-friendly
It will make the website slower
It will make the website more expensive
It will feel more natural to users
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