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Wendys Dynamic

Authored by William Graves

Financial Education

8th Grade

Wendys Dynamic
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15 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is 'dynamic pricing' as planned by Wendy's?

A pricing strategy that increases prices during peak times

A fixed pricing model that does not change

A discount system for loyal customers

A time-based pricing strategy that adjusts prices based on demand and time

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

By when does Wendy's plan to roll out digital menu boards to all U.S. company-operated restaurants?

By the end of 2023

By the end of 2025

By the end of 2024

By the end of 2026

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How much is Wendy's investing to support digital menu board enhancements for the global system?

$10 million

$5 million

$15 million

$20 million

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the initial media comparison for Wendy's dynamic pricing?

Dynamic pricing in online marketplaces

Surge pricing on the Uber app

Discount pricing in retail stores

Surge pricing on taxi services

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What did Wendy's clarify about their use of 'dynamic pricing'?

They will only use it during off-peak times

They will implement surge pricing

They will not implement surge pricing

They plan to use it for discounts only

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What did Burger King offer in response to Wendy's announcement?

Free Whoppers through Friday

Discount on all items

Free fries through Friday

Buy one get one free deal

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What additional features will Wendy's test on digital menu boards?

Customer loyalty tracking

AI-enabled menu changes and weather-based suggestions

Live video ordering assistance

Virtual reality menu browsing

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