Propaganda Techniques, The Fast and the Curious

This type of propaganda technique associates a positive or negative symbol with a candidate.
Example: The John F. Kennedy (JFK) advertisement poster where his picture was designed to look like his face on a US coin.

• Transfer

• Testimonial

• Labeling

• Glittering Generality

This type of propaganda technique involves having a well-known person urging people to support a particular candidate.
Example: Pearl Bailey urging viewers to vote for Gerald Ford.

• Transfer

• Testimonial

• Labeling

• Glittering Generality

This type of propaganda technique identifies a candidate with terms such as "un-American".
Example: The Swift-Boat commercial describing presidential candidate John Kerry as a traitor.

• Transfer

• Testimonial

• Labeling

• Glittering Generality

This type of propaganda technique involves unsupported statements that are used to make a candidate look good.
Example: A poster stating "The Nation Needs Richard Nixon as President"

• Transfer

• Testimonial

• Labeling

• Glittering Generality

Which technique involves urging people to vote for a specific candidate because everyone else is?
Example: The "Kennedy for Me" commercial.

• Common Man Appeal

• Card Stacking

• Black and White

• Bandwagon

Which technique involves presenting only 2 choices, with the desired selection being the only reasonable choice to make?
Example: Reaganomics vs Mondalenomics

• Common Man Appeal

• Card Stacking

• Black and White

• Bandwagon

Which technique involves attempting to convince the audience that the candidate's position reflects the common sense of the people?
Example: The "Kennedy for Me" commercial.

• Common Man Appeal

• Card Stacking

• Black and White

• Bandwagon

Which technique involves giving only 1 side of the facts to support a position?

Example: The Swift-Boat commercial and the Reaganomics vs Mondalenomics poster.

• Common Man Appeal

• Card Stacking

• Black and White

• Bandwagon

Which technique involves attacking the person instead of the issue?

Example: The Swift-Boat commercial against John Kerry.

• Ad Hominem

• Appeal to Authority

• Appeal to Fear

• Bandwagon

Which technique involves instilling panic into the population?

Example: Lyndon B. Johnson's "Daisy" commercial concerning nuclear attacks.

• Ad Hominem

• Appeal to Authority

• Appeal to Fear

• Bandwagon