ISC301 51-75

An auction in which there is one buyer and many potential sellers; or in which a buyer places an item for bid on an RFQ system and the lowest bid wins is referred to as all of the following EXCEPT:

• reverse auctions.
• forward auctions.
• bidding system.
• tendering system.

What is a benefit of e-auctions to sellers?

• Convenience since the bidding can occur anywhere and any time.
• High stickiness to the Web site.
• Anonymity.
• The optimal price is determined by the market.

Organizations are embracing mobilized computing technologies for several reasons EXCEPT:

• It improves the productivity of workers in the field.
• Wireless telecom support for mobility is growing quickly.
• Wireless security problems have been solved with encryption.
• The prices of notebook computers, wireless handhelds, and smart phones continue to fall and the capabilities continue to increase.

EC competition is very intense because online transactions enable each of the following EXCEPT:

• For buyer, e-markets reduce the cost of searching for product information; e.g., sellers, models,prices, frequently to zero.
• Higher prices because of a greater number of potential buyers.
• Setting up a Web site is relatively easy and inexpensive, and doing so reduces the need for a saforce and brick-and-mortar stores.
• Product or service differentiation and personalization.

Which of the following statements about differentiation and personalization is not correct?

• Products must be differentiated for perfect competition.
• Consumers like differentiation and personalization and are frequently willing to pay more for them.
• Differentiation reduces the substitutability between products, benefiting sellers who use this strategy.
• Price cutting in differentiated markets does not impact market share very much.

It can be said that competition between companies is being replaced by competition between .

• industries
• digital products and services
• differentiated products and services
• networks

The Internet has influenced industry structures in each of the following ways EXCEPT:

• A flood of new entrants has come into many industries because of reduced barriers to entry.
• Increases differences among competitors whose offerings are kept proprietary.
• There has been a shift in bargaining and buyer power to end users.
• Industries are more efficient overall.

Impacts of e-marketplaces on B2C direct marketing include all of the following EXCEPT:

• The existence of e-marketplaces has increased the promotion of products and services through direct marketing.
• The administrative work related to physical delivery, especially across international borders, can be reduced significantly, cutting the cycle time by more than 90 percent.
• Brand images for new companies have become more difficult to establish.
• EC enables customization of products and services, which is changing marketing and sales activities both in B2C and in B2B.

One of the major benefits of e-markets is the improvement in supply chains with the creation of a(n) .

• hub-based chain
• customized chain
• support chain
• logistics chain

provides customers with exactly what they want, when and where they want it. Effective communication between the supply chain and the factory floor is needed to make it happen

• Virtual manufacturing
• Demand-driven manufacturing
• Build-to-order manufacturing
• Real-time manufacturing