FINAL ESP 1

Export/Import financing in which a bank acts as intermediary without accepting financial risks:

Export/import financing in which the importer's bank issues a document stating that the bank will pay the
exporter when the exporter fulfills the terms of the document is called a

A document ordering an importer to pay an exporter a specified sum of money at a specified time is called a (an)

A contract between the exporter and carrier that specifies destination and shipping costs of the merchandise is called a(n)

Export / import financing in which an exporter ships merchandise and later bills the importer for its value is called

Efforts by a company to reach distribution channels and target customers through communications such as personal selling, advertising, public relations, and direct marketing are called its

A promotional strategy designed to create buyer demand that will encourage channel members to stock a company's product is called a

A __ is a promotional strategy designed to pressure channel members to carry a product and promote it to final users

The process of sending promotional messages about products to target markets is called

method extends the same home-market product and marketing promotion into target markets.