Crash Course Media Literacy Quiz

How many hours does the average U.S. adult spend consuming media daily?

• Over 10 hours

• Less than 1 hour

• 6-9 hours

• 2-3 hours

What is the literal definition of 'media'?

• News outlets only

• Digital content

• The plural of medium

• Social media platforms

Which of the following is considered a form of media?

• All of the above

• A protest sign

• A receipt

• A music video

What does media literacy enable a person to do?

• Create media only

• Evaluate and act using communication

• Access and analyze media

• All of the above

What metaphor is used to describe the effect of media literacy?

• Wearing glasses for the first time

• Laser eye surgery

• A key to a locked door

• A map in a foreign city

What is the main difference between media messages and media effects?

• Messages are the ideas promoted, effects are the influences on audiences

• Effects are the ideas promoted, messages are the influences on audiences

• There is no difference

• Messages are more important than effects

What does Stuart Hall's theory of encoding and decoding emphasize?

• That encoding is more important than decoding

• That messages are always understood as intended

• The active role of consumers in interpreting messages

• The passive role of consumers

What does textual determinism suggest?

• The meaning of a message is fixed and received as intended

• Decoding is unnecessary

• Consumers actively shape the meaning of messages

• Messages are open to interpretation

How does media literacy help with 'fake' news?

• By eliminating fake news

• By providing tools to discern trustworthy information

• It doesn't help at all

• By teaching how to create fake news

What is a key component of media literacy education?

• Ignoring fake news

• Learning to avoid all media

• Sharing knowledge with others

• Focusing on social media only