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Involves a long time study of a person,group,

organization, or situation.

• Case Study.

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It seeks to find answers to why such thing occurs to the subject.

• Case Study.

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The study of a particular cultural group to get a clear understanding of its organizational set – up, internal operation, and lifestyle

• Ethnography.

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A particular group reveals the nature or characteristics of their own culture through the world perceptions of the cultural group’s members.

• Ethnography.

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Coming from the word “phenomenon”, which means something known through sensory experience.

• Phenomenology.

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It refers to the study of how people find their experiences meaningful. Its primary goal is to make people understand their experiences about death of loved ones, care for handicapped persons, friendliness of people, etc.

• Phenomenology.

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is a method of quantitative research that requires an analysis or examination of the substance or content of the mode of communication used by a person, group, organization, or any institution in communicating.

• Content and discourse analysis.

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A study of language structures used in medium of communication to discover the effects of sociological, cultural, institutional and ideological factors on the content makes it a discourse analysis.

• Content and discourse analysis.

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Central to this qualitative research method is the examination of primary documents to make you understand the connection of past events to the present time.

• Historical Analysis.

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Grounded theory takes place when you discover a new theory to underlie your study at the time of data collection and analysis. interview observation, and documentary analysis are the data gathering techniques for this type of qualitative research.

• Grounded Theory.

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