Evolution of Dunkin' Donuts Quiz

What was the original name of the diner opened by William Rosenberg in Quincy, Massachusetts?

• Starbucks

• Munchkin

• Dunkin' Donuts

• Open Kettle

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In which year did Dunkin' introduce the slogan 'America runs on Dunkin'?

• 2006

• 1990

• 2011

• 2019

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What inspired William Rosenberg to change the name of the diner to 'Dunkin' Donuts'?

• Seeing others dunk donuts into their coffee

• Troops requesting donuts during wars

• Introduction of munchkins

• A trend in Italy

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Which company was Dunkin' competing with in the US during the 1990s and 2000s?

• Tim Hortons

• Starbucks

• McDonald's

• Krispy Kreme

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What percentage of Dunkin's sales were made up by beverages in 2018?

• 40%

• 60%

• 75%

• 90%

What was one of the first moves Dunkin' made away from pastries in 2006?

• Introducing espresso drinks

• Launching a new donut flavor

• Changing the logo

• Adding more food items

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Which type of drinks became a saving grace for coffee chains during the pandemic?

• Cold drinks

• Espresso drinks

• Blended drinks

• Hot drinks

What did Dunkin' struggle with on the food side of the menu during the pandemic?

• Launching a new marketing campaign

• Introducing new flavors

• Breakfast category

• Selling donuts

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What was the focus of Dunkin's menu according to the company during the pandemic?

• Food items

• Visual beverages

• Specialty drinks

• Bakery products

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What did Dunkin' launch in 2020 as a new drink option?

• Espressos and Lattes

• Dunkin' Refresher

• Matcha and Chai

• Iced pumpkin drinks