Corporate Identity Quiz

What is corporate identity?

• The location of a company's headquarters

• The way a company looks, behaves, and communicates

• The products a company sells

• The number of employees in a company

What are the major elements of corporate identity?

• Corporate Communication, Corporate Design, Corporate Behavior

• Sales, Marketing, Finance

• Research, Development, Production

• Human Resources, Operations, IT

What does corporate communication include?

• Internal communication, Paid communication, Media relations, Investor relations

• Product development, Distribution, Pricing, Promotion

• Market research, Competitor analysis, SWOT analysis, Marketing strategy

• Supply chain management, Inventory control, Logistics, Procurement

What is the purpose of corporate design?

• Showcase the visual identity of the corporate

• Manage employee salaries

• Handle customer complaints

• Develop new products

How does corporate behavior contribute to corporate identity?

• Reflects the ethical code of conduct and corporate social responsibility

• Determines the company's profit margin

• Influences the stock market price of the company

• Affects the company's tax liabilities