FA2 Unit 3 Test Review

Designers' groups of designs or creations for specific seasons

• logo

• franchises

• collections

• fashion merchandising

Used by home sewers to create garments designed by couturiers.

• designer patterns

• logo

• advertising

• promotion

Business arrangements in which retailers use firms' names and sell their merchandise in exchange for payment.

• logo

• franchises

• marketing

• publicity

Symbol that represents a person, firm, or organization.

• visual image

• symbol

• logo

• promotion

Scientific process of making garment patterns into larger or smaller sizes.

• grading

• sloper

• advertising

• direct selling

Process of finding or creating a profitable market for specific goods or services.

• trading

• promotion

• publicity

• marketing

A basic pattern in a certain size used for creating fashion patterns.

• franchises

• sloper

• collections

• direct selling

Paid promotional message by an identified sponsor.

• publicity

• fashion merchandising

• advertising

• promotions

Exchange of merchandise to individual consumers in return for money or credit.

• trade

• indirect selling

• sales

• direct selling

Involves the planning, buying, promoting, and selling of fashion merchandise to consumers.

• fashion merchandising

• promotion

• fashion runway

• retail