Micro Enterprise Vocabulary Quiz

Definition: the ability to pursue a task without being told to by someone else.

• personal capabilities

• self-motivation

• judgment

• determination

Definition: how a business communicates to large numbers of customers, motivating them to learn more about the business and its offerings.

• marketing

• computer literacy

• differentiated offering

• crowdfunding

Definition: a complete package that supports a "go" decision by an entrepreneur to launch a new business.

• insurance policyholder

• launch plan

• crowdfunding

• inventory

Definition: debt obtained from a number of online companies

• brokerage

• online credit

• differentiated offering

• insurance premium

Definition: money owed by a customer to a company

• liability

• overdraft

• account receivable

• bank loan

Definition: the amount of money borrowed

• principal

• transparency

• mentor

• brokerage

Definition: non-physical assets created by individuals or companies that hold the exclusive legal right to commercialize

• liquid assets

• Intellectual property

• legal filings

• outside services

Definition: expenditures on equipment the business will use for many years

• fixed costs

• target market

• capital expenditures

• liquid assets

Definition: a person or a business with a strong credit score and the financial resources that make it likely they will be able to repay any loan

• legal filings

• credit-worthiness

• credit (or debt)

• guarantor

Definition: an individual or company that owns shares in a company

• share holder

• differentiated offering

• stocks

• dividend