Business of Retail Unit 3 (Marketing & Merchandising)
Quiz
•
Mathematics
•
10th Grade
•
Easy
+6
Standards-aligned
Jonika Yarborough
Used 1+ times
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20 questions
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1.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
While the season is changing from summer to back to school, a manager asks a sales associate for ideas on a sales strategy that will help clear out the remaining summer merchandise. Which of the following strategies is most likely to help reach this goal?
Introduce an employee incentive plan for the salesperson who sells the most summer apparel that week.
Suggest shipping the summer merchandise to an outlet store to make room for the spring line.
Put up signs throughout the store stating that all summer merchandise is ”while supplies last.”
Reduce pricing on summer apparel by 60% or more and add incentives for purchasing sunscreen, bathing suits, and tank tops. suits
2.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Your store is running a promotion on pickles. They have created an end-cap display. A customer accidentally runs into the display with their shopping cart and many bottles of pickles fall and break. You see the mess as you walk by. What’s the best next step for the sales associate?
Check on the shopper to ensure they are unharmed and direct traffic away from the area until it can be cleaned up.
Nothing. Maintenance is surely aware of the problem.
You’re not assigned to that part of the store, so you keep going and find someone else to take care of it.
Pick up the big pieces of glass while you wait for help
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What should a store do with their 4th of July merchandise on the 5th of July?
Throw left over merchandise away.
Mark down the merchandise.
Keep the merchandise in the store warehouse until next year.
Leave it on the shelves until customers buy all the merchandise.
Tags
CCSS.HSS.MD.B.5
4.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Sharon is a sales associate and recently changed the arrangement of merchandise on the sales floor and would like to determine whether the new setup is helping sales. Which is the best way for Sharon to accomplish this?
Listen to what customers are saying and observe how they are reacting to the new merchandising setup.
Take notes about the number of displays and whether the frequency of restocking is increasing or decreasing.
Pull sales from before and after the merchandising change and compare the associated sales figures.
Ask customers for feedback relating to the new merchandising setup and whether it is useful and improved.
Tags
CCSS.HSS.ID.A.2
CCSS.HSS.ID.A.3
5.
DRAG AND DROP QUESTION
30 sec • 1 pt
(a) is not an example of a suggestive selling technique.
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A shoe store is selling sandals, and a sales associate notices that a nearby department store is running a sale on sandals for the same price. What is the best strategy the associate can use to make sure the shoe store’s sandals sell?
Use approved signage that advertises the sandals as the stores "Everyday low price."
Check the competitor’s website for policies and additional service offerings.
Visit the competitor’s store to view their merchandise displays and prepare similar displays in order to increase visibility of the merchandise
Discount the shoe store’s selection of sandals by 10% to ensure the store is offering the lowest price.
7.
DROPDOWN QUESTION
30 sec • 1 pt
(a) is the action of promoting and selling products and services through advertising, space management, and product branding.
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