Fashion Merch Unit 4 Review

Trey buys his wife a new purse for Mother’s Day. She immediately begins to use it on a daily basis. In this example, what is the wife’s role?

• Consumer

• Wholesale

• Service

• Supplier

Ashley prefers to work alone and enjoys the prestige and feeling of accomplishment that comes with owning a hair salon. Which type of business organization does this describe?

• Corporation

• Partnership

• Sole proprietorship

• Nonprofit

Each year, PacSun makes hundreds of beach towels to sell at their coastal locations. In this example, the beach towels are:

• furniture

• goods

• services

• supplies

There is only one department store in a small, rural town in North Carolina without any competitors. The store dominates the industry in that area. This describes which competitive market structure?

• Monopoly

• Nonprice Competition

• Oligopoly

• Pure competition

Deon works for a company that is complex, expensive to form, and heavily taxed. Which type of business organization does this describe?

• Corporation

• Partnership

• Sole proprietorship

• Nonprofit

What is a basis for psychographic segmentation?

• Customer location

• Education level

• Income

• Lifestyle

Reggie has an interview with a large company that requires specialized management and work skills. He will be required to manage a large group of people. Which type of business organization does this describe?

• Corporation

• Partnership

• Sole proprietorship

• Nonprofit

Caroline received a questionnaire in the mail that asked questions about her income, lifestyle, fashion preference, and shopping habits. The questionnaire is a:

• consumer survey.

• fashion forecast.

• fashion publication.

• sales brochure.

What is the markup percentage based on retail for an item with a dollar markup of $70.00, cost of $30.00, and a retail price of $100.00?

• 30%

• 70%

• 100%

• 333%

Belk provided a coupon in the newspaper for 15% off twin bed sheets regularly priced $48.50. Excluding tax, what would a customer pay if they used the coupon?

• $7.28

• $36.38

• $41.22

• $43.35